Marketing Automation for Solo Founders (No HubSpot)
A realistic automation stack for a one-person company: what to automate first, what to keep manual, and how to run daily marketing in 30 minutes.
Blog
Growth, distribution and AI search
Notes from building an AI growth team. SEO, AI search and content distribution, written for founders who do their own marketing.
How to Replace Your Marketing Agency With AI (2026)
A step-by-step playbook to move from a $3,000-8,000/mo agency retainer to AI execution: what transfers cleanly, what doesn't, and the 30-day test.
We Ran Facebook Ads for Our SaaS: The Real Numbers
Real Meta Ads data from a bootstrapped SaaS: $1.84 signups in LATAM, zero in English markets, and what actually changed when we changed the hook.
Do AI Marketing Agents Actually Work? An Honest Answer
What AI marketing agents reliably do, where they fail, and the three tests that separate working systems from demos, by a team that builds them.
AI Content Tools That Actually Publish (Not Just Draft)
Most AI content tools stop at the draft and hand the real work back to you. How to tell writers, schedulers and true publish-loop systems apart.
Maino AI Pricing vs an Agency: What It Costs (2026)
Maino AI does not publish pricing: it sells by demo, like most enterprise ad platforms. What that means, what agencies charge, and cheaper routes.
What Is an AI Growth Team? Definition, Costs, Limits
An AI growth team is a set of specialized marketing agents that audit, write and publish for one site. What it does, real costs, and where it fails.
Ghost Citations: Cited by AI, Never Recommended
Your page gets cited by AI while a rival gets recommended. Ghost citations explained: the 2026 data, why brand mentions beat backlinks, and how to fix it.
How to Track AI Search Traffic in GA4 (Step-by-Step, 2026)
Most ChatGPT and Perplexity visits hide in GA4 as referral or direct traffic. Here is the setup to isolate AI search traffic, step by step, with real data.
How AI Crawlers Read Your Website in 2026
GPTBot, ClaudeBot, PerplexityBot and friends explained: what each AI crawler does, why they cannot run JavaScript, and how CDN defaults can hide your site.
Schema Markup That Gets You Into AI Answers
JSON-LD schema markup for startups: which types still pay off in 2026, a working Organization example, and what schema really does for AI citations.
Does Your Site Need an llms.txt File?
What llms.txt is, the proposed spec, and honest 2026 data: 97% of files get zero AI requests. Plus when the 15-minute file is still worth shipping.
How to Win Google's AI Answer Box (AEO Guide)
Answer engine optimization explained: how AI Overviews and featured snippets pick answers, why zero-click search changes the goal, and how to win the slot.
GEO: How Startups Get Cited in ChatGPT & AI Search
Generative engine optimization explained: how AI engines pick sources, what the Princeton GEO study proved, and the exact steps to get cited by ChatGPT.
AI Marketing Agents: What They Actually Do (2026 Guide)
A practical guide to AI marketing agents: what they automate well, where they fail, what they cost, and how founders should evaluate them before paying.
SEO Automation for Startups: What to Automate in 2026
A founder's guide to SEO automation for startups: which audits, fixes, and reports to run on autopilot in 2026, and where a human must stay in the loop.
Content Distribution for Founders: One Post, 6 Channels
A repeatable content distribution strategy for founders: turn one article into six channel-native posts for X, LinkedIn, Reddit, HN, Medium and Dev.to.
AI Marketing Team vs Agency vs Hiring: Real 2026 Costs
AI marketing team vs agency vs first hire: real 2026 costs, output per dollar, hidden overhead, and a 15-minute decision framework for founders.